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Research Area: Econ and Social Sys |
Profile
David Pennock is a Principal Research Scientist at Yahoo! Research in New York City, where he leads a group focused on microeconomics and electronic commerce research.
He has over fifty academic publications relating to computational issues in electronic commerce and the web, including papers in PNAS, Science, IEEE Computer, Theoretical Computer Science, AAAI, EC, and WWW.
He has given over twenty-five talks and authored one patent and four patent applications. In 2005, he was named to MIT Technology Review’s list of 35 "top technology innovators under age 35" having the potential to profoundly impact the world.
Pennock is at the forefront of a growing vanguard of computer scientists and economists who are working together to investigate the role of computation in economic theory and to design and build the marketplaces of the digital age.
One of his primary areas of expertise is the design and analysis of prediction markets.
Prior to joining Yahoo!, Pennock worked at NEC Research and Microsoft Research, and served as an Adjunct Assistant Professor at Pennsylvania State University.
Reports on his research have appeared in Time, Discover, New Scientist, CNN, the Economist, and the New York Times.
Recent Publications, Projects and News
- Pricing Combinatorial Markets for Tournaments Yiling Chen; Sharad Goel; David Pennock, 40th ACM Symposium on Theory of Computing (STOC 2008), 2008
- Revenue Analysis of a Family of Ranking Rules for Keyword Auctions Sebastien Lahaie; David M. Pennock, ACM Conference on Electronic Commerce (EC), 2007
- A Utility Framework for Bounded-Loss Market Makers Chen, Yiling ; Pennock, David M., Conference on Uncertainty in Artificial Intelligence, 2007
- Betting on permutations Chen, Yiling ; Fortnow, Lance ; Nikolova, Evdokia ; Pennock, David M., ACM Conference on Electronic Commerce, 2007
- Bluffing and Strategic Reticence in Prediction Markets Chen, Yiling ; Reeves, Daniel M. ; Pennock, David M. ; Hanson, Robin D. ; Fortnow, Lance; Gonen, Rica, Workshop on Internet and Network Economics, 2007
- Computational aspects of prediction markets Pennock, David M. ; Sami, Rahul, Algorithmic Game Theory, Cambridge University Press, 2007
- Applying collaborative filtering techniques to movie search for better ranking and browsing Park, Sueng-Taek ; Pennock, David M., ACM Conference on Knowledge Discovery and Data Mining, 2007
- Implementing sponsored search in web search engines: Computational evaluation of alternative mechanisms Feng, Jane ; Bhargava, Hemant ; Pennock, David M., Informs Journal on Computing, 2007
- An Empirical Comparison of Expert Aggregation Techniques Dani, V. ; Madani, O. ; Pennock, D. M. ; Sanghai, S. ; Galebach, B., UAI, 2006
- Naive filterbots for robust cold-start recommendations Park, Seung-Taek ; Pennock, David ; Madani, Omid ; Good, Nathan ; DeCoste, Dennis, ACM Conference on Knowledge Discovery and Data Mining, 2006
- The Tech Buzz Game Mangold, Bernard ; Dooley, Mike ; Flake, Gary William ; Hoffman, Havi ; Kasturi, Tejaswi ; Pennock, David M. ; Dornfest, Rael, IEEE Computer, 2005
- Graphical models for groups: Belief aggregation and risk sharing Pennock, David M. ; Wellman, Michael P., Decision Analysis, 2005
- CROC: A New Evaluation Criterion for Recommender Systems Schein, Andrew I. ; Popescul, Alexandrin ; Ungar, Lyle H. ; Pennock, David M., Electronic Commerce Research, 2005
- Computation in a distributed information market Fiegenbaum, Joan ; Fortnow, Lance ; Pennock, David M. ; Sami, Rahul, Theoretical Computer Science, 2005
- Information markets vs. opinion pools: An empirical comparison Chen, Yiling ; Chu, Chao-Hsien ; Mullen, Tracy ; Pennock, David M., ACM Conference on Electronic Commerce, 2005
- Comparing static and dynamic measurements and models of the Internet's AS topology Park, Seung-Taek ; Pennock, David M. ; Giles, C. Lee, Conference of the IEEE Communications Society, 2004
- Analysis of lexical signatures for improving information persistence on the World Wide Web Park, Seung-Taek ; Pennock, David M. ; Giles, C. Lee ; Krovetz, Robert, ACM Transactions on Information Systems, 2004
- Self-organization, self-regulation, and self-similarity on the fractal web Flake, Gary W. ; Pennock, David M., The Colours of Infinity, Clear Press, 2004
- Prediction Markets: Does Money Matter? Servan-Schreiber, Emile ; Wolfers, Justin ; Pennock, David M. ; Galebach, Brian, Electronic Markets, 2004
- Offering collaborative-like recommendations when data is sparse: The case of attraction-weighted information filtering Bruyn, Arnaud De ; Giles, C. Lee ; Pennock, David M., Conference on Adaptive Hypermedia, 2004