Evolutions in the causal effect estimation of online ads with controlled experiment pose challenges for engineers and data scientists. We’ll present a lecture tutorial at KDD 2021 covering the why & how of these experiments within business use cases. Full description .

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Yahoo Research is excited to be a silver sponsor of KDD 2021, where we will present three publications and one tutorial. 
A new dataset is made available: Yahoo! Prospective User Conversion Prediction dataset 
In our paper "Layered Graph Embedding for Entity Recommendation using Wikipedia in the Yahoo! Knowledge Graph" presented at the Wiki Workshop held at The Web Conference 2020, we described a novel framework for recommending related entities given an entity as input.