Natalia Silberstein

Research Scientist
Haifa, Israel

I am a Research Scientist at Yahoo Research Haifa, in the Native Ad Science group. I am involved in the design and improvements of  algorithms that control personalized native ad selection. Before joining that group, I was with the Mail Mining group, primarily analyzing and modeling mail data to devise novel mail features.
I completed my PhD on "Coding Theory and Projective Spaces" at the Technion, Computer Science Department, under the supervision of Prof. Tuvi Etzion in 2011. I then joined Prof. Sriram Vishwanath's Wireless Networking and Communications Group at the Department of Electrical & Computer Engineering, University of Texas, Austin, as a Postdoctoral Fellow, focusing on coding for distributed storage systems.
My list of publications by DBLP  and by Google Scholar

Advertising Science, Data Science, Metrics and User Engagement, User Modeling and Personalization